Have you ever wondered why some people fail miserably getting any results with their article marketing efforts? Maybe you’re (or were) one of those people looking for answers to questions you can’t answer on your own.
What I’m about to reveal in this article will give you the reality check you need to finally stand on your own two feet and take a stand against giving up on a marketing method I know works as one of the most stable marketing methods online. I hate to use the old cliché but it’s truer than ever: “If I can do it, so can you”.
As the title says, there are three main reasons why marketers using articles as part of their marketing campaign fail to get it to work even after several tries. Let’s kick things off with…
Reason #1 Why 97% Fail With Article Marketing: Not Enough Time & Energy
I’m not proud of this, but…
When I first started out with article marketing, I failed miserably. I couldn’t figure out why I wasn’t making money or driving traffic.
I would write about 4 or 5 articles a month, submit maybe 2 or 3, and when I didn’t see any results I got upset and threw my hands in the air saying “forget this,” being convinced that “this article marketing thing doesn’t work”.
But, when I looked back and began to evaluate my efforts, I discovered several important things that contributed to my failure. First, I realized that I didn’t give it the time and energy necessary to make it work.
I put this as the number one reason because it is the most common reason why people give up on it.
Reason #2 Why 97% Fail With Article Marketing: They Make It “Too” Complicated
Another thing that stopped me from succeeding was when I tried to understand all of the “whys” behind the concept. I made it so complicated that it took away all of the fun of writing and making money.
Now, I’m not saying that article marketing is easy, because it’s not. However, during my evaluation I discovered this concept: it’s not complicated, it’s just a little complex. And when you know how to put the pieces together, article marketing becomes fun.
What you need is to understand the concept — you or someone you hire write articles, and “market” them to get the precise results you’re looking for.
Reason #3 Why 97% Fail With Article Marketing: Giving Away Too Much Information
Yes, I know you want to give people as much information as possible so they can be successful. But, if you can picture a fisherman at Tahoe Lake throwing the bait in the water “without” the reel to bring the fish AND the bait back, you understand how giving away too much in your articles creates the same damaging effect.
Always tell a great story but leave them hanging so they can click on the resource box (the bait) at the end of your article (the fishing reel). This way you’re not losing control of what you worked hard to set-up.
Article marketing is a piece of cake when done right. Just stay consistent in giving your readers the quality information they want and need. Anyone can do this.
Remember the three rules:
Give it the time and energy it deserves for it to work,
don’t make it complicated, and
don’t give away too much info upfront.